Introducing your event to the world in a way that captures attention and sparks excitement is always a challenge, no matter how many times you’ve done it before. Every detail, every word, every post matters. It can be the difference between a sold-out showstopper and an empty venue. So, how can you engage with your audience and promote your event in a way that feels fresh, authentic, and enticing? The answer lies with the AI content assistant. This AI tool can step in as your creative partner, helping you create an event website copy, craft engaging social media posts, and do a lot more. We’ll explain how.

In this article, we’ll explore how an AI content assistant can take care of virtually every aspect of your promotion and marketing strategy.

TL;DR Here’s a quick video summarizing this article.

 

What is an AI content assistant?

8 ways to use an AI content assistant for event marketing and promotion

1. Come up with creative names for the event using AI tools
2. Generating event agendas using AI Chat
3. Use AI content assistant to generate speaker bios & introductions
4. Create landing and registration page content using AI content assistant
5. Use AI content assistant to generate eye-catching imagery for event pages and collateral materials
6. Create promotional emails using AI email writer
7. Use AI content assistant to craft social posts promoting the event
8. Generate content for event PR, blogs, and articles

 

 

What is an AI content assistant?

An AI content assistant is a powerful AI tool that helps event planners and marketers produce various types of content essential for event promotions. This can range from event-specific materials like agendas and speaker biographies to other important marketing materials like social media posts, promotional emails, and impactful event signage. It uses advanced algorithms and natural language processing capabilities to analyze input data, understand context, and generate human-like text tailored to specific content requirements.

Narrato’s AI Content Assistant, for instance, offers 100+ AI content templates and several other AI tools to help with all your content creation needs, whether it’s writing blog posts, event marketing emails, or even event promotion pages. Simply input your text into the provided fields, and within a matter of seconds, you’ll have access to high-quality content for all your event promotion requirements. If you want to create custom content using prompts, there’s an in-built AI Chat tool for this too.

Narrato’s AI Content Assistant

There are two major advantages of using an AI content assistant:

1. It saves precious time and resources for event planners.
2. It enhances the overall quality of event-related content.

 

The great thing about an AI writing assistant is that it’s incredibly adaptable, making it suitable for a variety of applications in AI event marketing. Let’s look at the various ways you can use an AI content writing assistant for event marketing and promotion.

8 ways to use an AI content assistant for event marketing and promotion

Using AI Content Assistants, event planners can elevate their marketing efforts, attract more attendees, and ensure a successful event. Here are a few different ways these AI tools can be put to use –

1. Come up with creative names for the event using AI tools

An AI content assistant can suggest relevant and interesting names for the event when you can’t think of one. Once you provide the tool with the objective, subject, or focus of the event, it analyzes the input to come up with appropriate names for the event. Some AI content assistants might also use their knowledge of current events and pop culture references to develop relevant and time-appropriate names.

Both Remo.co and Mighty Networks provide AI event name generators that do the job pretty well. While Mighty Networks generates event names based on a basic description, Remo.co goes a step further by offering customization options. You can adjust the length and style of the event name to your preference.

Narrato AI, on the other hand, offers something completely unique. There’s a tool that lets you create a custom AI template for your specific needs, so you can create an event name generator in just a few clicks.

Creating it is also pretty simple. Name the template and provide a basic description, like this 👇

Create an AI Template on Narrato

This will take you to another page, where you can define the variables of the AI template, and test it out to see if it works. 👇

Defining variables of the AI template

Once you’re done, go back to your content project on the Narrato Workspace, and find your Event Name Generator template under ‘My templates’ section of the AI writer. Use it to generate as many choices for event names as you want.

AI Event Name Generator

2. Generating event agendas using AI Chat

In the past, crafting the perfect event agenda required hours of research, brainstorming, and meticulous organization. But now, with AI tools, this process has become much more streamlined. Using Narrato’s AI Chat tool, you can efficiently create event agendas that cater specifically to your audience’s needs and interests. Here’s how it works:

1. Start by feeding the tool with an outline for the event agenda or examples of previous event agendas. This helps the AI understand the typical structure, topics, and flow of your events.
2. To ensure the AI-generated agenda is tailor-made for your event, provide the AI Chat tool with a clear and detailed prompt. Include important event details, such as the event name, date, venue, and the main topics or themes to be covered.
3. Once ChatGPT has gathered all the required information, it will use its powerful algorithms and vast knowledge base to create a detailed event agenda. This schedule not only matches the given specifications but also incorporates ideas from previous schedules to ensure a consistent format.

 

Using AI Chat for creating event agenda

One of the great features of Narrato’s AI Chat is its flexibility. If the initial draft doesn’t meet your expectations, you can easily make adjustments to your prompt or provide more guidelines for a better outcome.

3. Use AI content assistant to generate speaker bios & introductions

Introducing your speakers in a captivating way can make a big difference to your event. It sets the tone and gets your audience excited. But we all know that creating engaging speaker bios and intros takes time, especially with multiple speakers. That’s when AI content assistants step in to save the day.

For speaker bios: Usually, the speaker would provide their own bios, but if they don’t, you can look at their LinkedIn profiles and other information available online to build their bios. Start by collecting all the background information, and feed it to the AI Chat tool with a prompt that goes something like this: Use this information to create a speaker bio in [X] words that talks about this person’s background briefly, and their contributions to the [field].

Using AI Chat to create a speaker bio

For speaker introductions: AI goes beyond creating speaker bios, offering captivating introductions that highlight the speakers’ key achievements and why they’re an ideal fit for the event’s topic. This personal touch fosters relatability and strengthens the connection between the speaker and the audience. The Blog post intro template on Narrato’s AI writer can be perfect for creating speaker introductions too.

Using Blog post intro template on Narrato to create a speaker introduction

4. Create landing and registration page content using AI content assistant

Crafting engaging landing and registration pages is crucial for attracting event attendees. This involves creating content that speaks directly to your target audience and emphasizes the reasons why they should attend. A valuable tool in achieving this is an AI copywriter. With AI templates for creating web pages, landing pages, and more, Narrato’s AI copywriting tool can help you build your event landing page from start to finish.

Start by using the Event Description AI template on Narrato to generate an event description that conveys the excitement, significance, and unique features that make attending your event a must-have experience. Feed the tool all the relevant details, and generate your event description in the form of paragraphs or bullet points. 👇

Generate an event description using Narrato’s AI content assistant

Once you have your event description, you can create your registration page using an AI tool like Typeform or Fillout. This can then be embedded on your landing page. You might also want to add an FAQ section at the end of the page, using the FAQ and QnA use cases on Narrato. This could be a great way to enhance the visibility of your event page on search engines, helping more people find your event when they search for specific questions or key phrases.

[Tip: This is a good time to tell that you should be optimizing all your digital content for the event using relevant keywords. Try using Narrato’s AI keyword generator for the purpose.]

In addition to constructing the event landing page step-by-step, you can also use Narrato’s Event promotion page template to build the entire event page from scratch. Specify the event type, add the highlights, choose the desired word count and tone, and click generate. This is what you’ll get. 👇

Creating an event promotion page using Narrato’s AI Content Assistant

 

 

5. Use AI content assistant to generate eye-catching imagery for event pages and collateral materials

If you want to attract your audience’s attention and get more people to register for your event, you need to enhance the visual appeal of your event page and promotional materials. AI content assistants can help you here too. With their creative ability, AI tools can create captivating visuals that align with the theme, brand, and message of your event, ensuring a memorable impact on your audience.

Whether you’re looking to create a social media graphic, website banner, or poster, and Narrato’s AI image generator can come to your rescue. This tool lets you create amazing AI images using simple text prompts. Provide a brief description for the image, select your style and orientation, and click generate to get your AI-generated images. 👇

Images generated using Narrato AI Images tool

Narrato AI gives you four options, and you can choose one you like best, and download or insert it to the content editor. Besides the AI-generated images, you also have stock image and GIF search options. But the AI Images tool will do the trick if you know how to provide good image prompts.

To add event logos to your website, consider using Logo.ai and Brandmark.io. These AI logo builders can make the task easier by helping you design or refine your event’s logo to be distinctive, memorable, and aligned with your objectives.

For event collateral materials like flyers, brochures, email headers, or anything else, Canva offers some a huge library of pre-made templates that will help you build it from scratch. It also has some great AI features to help you with graphic design and editing.

6. Create promotional emails using AI email writer

When it comes to promoting your event, the importance of a well-crafted email campaign cannot be overstated. However, creating emails that not only capture attention but also connect with your recipients can be difficult. With Narrato’s AI email writer and AI newsletter generator this challenge becomes a thing of the past. This AI content writing assistant offers numerous AI email writing templates for cold outreach emails, newsletters, email subject lines, and more. There’s also a dedicated Event promotion email template, which makes the process of creating promotional emails for events as easy as 1, 2, and 3. Provide the relevant details (event type, highlights, offer, and word count for the email) and click generate. The AI content assistant will give you a well-written draft in a few seconds.

Generating a promotional email using Narrato’s AI email writer

If your event focuses on a particular audience demographic, this AI tool can be incredibly valuable. Its ability to understand context and generate text means that you can create a set of captivating emails tailored to engage your audience. These emails can include event reminders, welcome messages, and post-registration confirmations. What’s more, the AI tool lets you adjust the tone and style of your emails to match your target audience’s preferences. Whether your event caters to tech-savvy millennials, experienced professionals, or a niche interest group, the AI email writer crafts content that truly connects.

7. Use AI content assistant to craft social posts promoting the event

To create a buzz, boost registrations, and engage your target audience effectively, you need a strategic and captivating social media presence. Creating social posts that connect with your audience and boost event sign-ups is not easy. But with the help of an AI content assistant, the process efficient and remarkably effective. Narrato’s AI social media post generator can help you to create a series of engaging social updates tailored for different platforms like LinkedIn, Twitter, Instagram and Facebook. You can create these social posts using notes, themes, or even the event website URL.

Generating social media post using Narrato’s AI social post generator

With the Social media post with notes template, you can provide specific instructions to generate a social post communicating the exact message you want to convey. What’s great about this AI social media post generator is that it gives you a complete social post, with emojis and hashtags added at the appropriate places.

To make social post generation even easier, Narrato offers another unique feature: AI Content Genie. This AI tool automatically generates fresh social media (and blog) content for you every week. All you have to do is provide the tool with a link to your event website, and it will crawl the pages automatically to create the content. At the end of it, you can publish the social media content to the desired social media channel directly from the platform.

8. Generate content for event PR, blogs, and articles

Crafting content for event blogs, press releases, and articles requires both creativity and a knack for storytelling. The purpose of these materials is to inform, engage, and drive interest. Yet, for a busy event organizer, these tasks can often feel like the last puzzle pieces in an already complex jigsaw. But there’s a solution – AI writing assistants. AI tools can step in as your content partners, taking the burden of content creation off your shoulders.

Narrato’s AI article writer can help create high-impact content in a fraction of the time. You can create a short or long-form blog article by simply providing a few key details about the article. You can also build the blog articles section-by-section, using the Blog post outline, Blog post intro, Blog post sectional content from topic, and Blog post conclusion templates.

Creating event blog articles using Narrato’s AI blog writer

Besides this AI blog writer, there’s also the AI Content Genie, which generates blog content on autopilot. And for creating press releases, there’s a dedicated AI press release generator. Whatever your need, you’ll find an AI content assistant that solves the purpose.

Wrapping Up

We’ve had a fantastic time exploring the different ways of using an AI content assistant for promoting and marketing your events, and we hope you’ve caught some of our enthusiasm too! From coming up with engaging titles for your events, and creating comprehensive agendas using AI Chat, to the generation of speaker bios and introductions, the adaptability and reach of AI tools is amazing. And guess what? The applications just keep on coming! Promotional emails, social media posts, PR content, blog posts, articles – you name it, and AI truly delivers.

If you’re planning an event, and feel overwhelmed by the amount of tasks you have to handle, outsource some of these tasks to an AI content assistant. They can act as your co-pilots in your journey to successful event promotions and marketing.