“You’re doing SEO wrong.” These words sound both familiar and unsettling to most content marketers. Especially if you realize that’s true, you might dread to think how much potential traffic and how many valuable leads it may have cost you. But worry not! Content SEO is a game of continuous improvement — a never-ending quest..
Like most other things in life, starting out is usually the toughest part of the content creation process too. If you want your content creators to really deliver content that packs a punch, the first thing they will need is a solid content brief. You have some ideas of what your content should read and..