Author :All posts by Neelam Goswami

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AI content creation is a blessing for creators and marketers. Especially now that machine learning capabilities are seeing new highs with tools like ChatGPT. AI content creation tools are changing the way we carry out content research and creation. But this content marketing boon could quickly turn sour if you’re not careful in avoiding some..

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You’ve been creating content year after year, but how do you ensure all of this content is performing as expected? Can your content compete with the newer more authoritative pages that are gradually scaling up the ranks in search engine results? While we agree that creating and distributing new content is the priority, tracking and..

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You’ve seen how fast people move from one trending topic to the next on the internet. Keeping up with your audience’s demands and search trends is no mean feat. Market and audience research can take up all of your time if you don’t have the right tools in your content marketing arsenal. So what do..

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As bloggers, we often get so drawn into the rush and excitement of creating new content that we forget how valuable our old blog posts are. Tremendous time and effort go into creating a blog post and if you are not keeping your old posts alive, you are not leveraging your blog content fully. Updating..

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When you talk about SEO, what’s the first thing that strikes your mind? If you’re a marketer or a content creator, it has to be content. There are many sides to search engine optimization, including technical SEO, but the role of content is central and crucial in building a well-rounded SEO strategy. So when you..

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The content publishing process seems like one of the simpler steps in your content workflow. But irrespective, most content marketers spend more than 20 minutes on the publishing process. From copying and pasting content from your document editor to your CMS, ensuring the formatting is right, to finally hitting the publish button, a lot of..

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Have you been looking into opportunities to generate some passive income? If yes, you must have surely come across affiliate marketing as a way of monetizing content. Though widely popular today, affiliate marketing for beginners can be a little confusing and overwhelming. Affiliate marketing seems like an easy way to earn passive income, but there’s..

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How is it safe to use AI tools for generating content? This question probably gnaws at every content marketer’s mind the moment they think of trying out an AI writer. After all, how can you trust a machine to write your stories for you? But like most technology, Artificial Intelligence in content marketing too has..

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Certain SaaS platforms are synonymous with powerful work management capabilities, and one such name is Monday.com. This project management software launched in 2014 has grown immensely from the time of its conception. Today, it sees revenue growth of nearly 75% in a quarter generating revenues as high as $120+ million. But like we always say,..

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As the year rolls over, we as content marketers are yet again faced with the same questions related to content marketing trends in 2023. What digital marketing trends are going to change in 2023? What is the best SEO strategy for 2023? The content marketing landscape is indeed very dynamic. The content marketing trends in..