In yet another noteworthy achievement, Narrato has been ranked among the top 3 content marketing software solutions in Tekpon’s list of Best Content Marketing Software. Tekpon, the leading online marketplace for SaaS and software solutions, has unveiled its highly anticipated list of the top 10 content marketing software picks, with Narrato securing a spot among..
To get the most out of the content you create, transforming it into different formats that could potentially be more engaging is not a bad tactic to apply. And when budgets are tight, and resources are spoken for, repurposing is a great way to get the most bang for your buck. Other benefits of repurposing..
Managing a team of freelance content writers is not easy. The challenges exacerbate when your team consists of freelance writers. One reason for that is you have less control over freelance writers than you would over full-time employees. That’s why you must know how to manage freelance writers effectively. Are you planning on starting a..
Search engine optimization (SEO) and content marketing go hand-in-hand. You can’t get a coveted first page rank on a search engine results page (SERP) without consistently posting high-quality content. Engaging and informative blog posts, videos, or infographics can be time-intensive and a huge undertaking, especially for startups or small marketing teams. So, what can you..
With the increasing importance of content marketing in today’s digital landscape, having a streamlined workflow is essential to ensure that the right content is produced and delivered to the right audience at the right time. A content workflow involves several stages: ideation, creation, editing, review, approval, and distribution. Proper workflow management can help content teams..
UX is more than just a buzzword. It’s a core strategy content marketers and SMMs alike are embracing to encourage higher content marketing conversion rates. And the reasons for that are threefold. With a key focus on the user, UX content helps brands provide tremendous value, nurture their ideal audiences, and position themselves as leading..
A compelling piece of content can convince readers to take a specific action. For example, if you read a great climate change article, you may be compelled to take the metro the following day. If you’ve read an article about health, you may be enticed to try keto. Similarly, you can use quality content to..
As a content marketer, one of the biggest mistakes you can make is posting content irregularly or creating random and irrelevant content just for the sake of it. Creating content quickly isn’t the only challenge. Keeping track of the content you post, its frequency, platform, and timing is equally taxing. Consistency with content creation yields..
There is a massive difference between how you write email marketing copy and regular emails. While writing email copy, you can’t afford to make mistakes, you can’t take shortcuts, and you definitely can’t let it loose. Why? Because in email marketing, for every $1 that you spend, you get back $42 on an average –..
If design is the body, content is the soul of a website. Content plays a crucial role in converting leads into customers and making a website SEO-friendly. For web design and web development agencies, a major challenge often ends up being gathering content from clients or copywriters to add to the site. This leads to..