7 Best AI Social Media Tools in 2024

AI-powered tools are a no-brainer for those building their social media presence. AI social media tools now offer capabilities that go beyond mere automation – they provide unprecedented levels of personalization, quality, consistency, and optimization. No wonder almost 50% of marketers are using AI for their campaigns, according to a WebFX survey.

Imagine effortlessly creating engaging content, scheduling posts at peak times, and analyzing your audience’s behavior—all with a few clicks. The best AI social media tools of 2024 are designed to do just that, empowering you to boost your online presence and drive meaningful engagement. Ready to elevate your social media game? Let’s dive into the top AI solutions that are setting the bar for 2024.

7 Best AI Social Media Tools (Free & Paid)

1. Narrato.io

2. Canva

3. Google Bard

4. Hootsuite AI Caption Generator

5. Lovo.ai

6. Audiense

7. UpGrow

Role of Reverse ETL in improving AI social media tools

 
AI Content Autopilot on Narrato
 

7 Best AI Social Media Tools (Free & Paid)

Among the best AI social media tools, both free and paid options shine through. Some tools offer robust paid packages, providing comprehensive analytics, post-scheduling, and audience engagement features. For those seeking free alternatives, some of these tools offer impressive capabilities, including content calendar planning and basic analytics. Lastly, tools like Canva’s AI-powered design assistant enhance visual content creation. Selecting the right tool hinges on your specific needs and budget, ensuring effective and efficient social media management.

1. Narrato

Narrato isn’t just an AI social media post generator. It’s your all-in-one content creation powerhouse with a complete social media management suite. Let’s start by talking about the AI Content Genie on Narrato. This AI autopilot takes just your website URL and themes as a one-time input, and generates fresh social media posts (and blog posts) every week. You can even generate more posts on-demand and easily edit and save posts too.

The platform also lets you schedule and publish posts to your social media accounts in just a few clicks.

 AI Social Media Tools - Narrato AI Content Genie

But that’s not the only AI social media tool on Narrato. The platform also offers a powerful AI social media post generator with tons of AI templates to create social media posts from URLs, notes, themes, and more. The AI social media holiday posts generator lets you generate posts for holidays and special days, that you can pick from the in-built holiday calendar for each month.

Here’s what the AI social media post generator on Narrato gives you –

  • AI templates: Use custom AI social media post generator templates to create posts in seconds, complete with emojis and hashtags.
  • Diverse content formats: Craft catchy tweets, engaging Instagram captions, and even video scripts with Narrato’s AI.
  • Catchy visuals: Generate high-quality, custom AI images from text for social media posts.
  • Repurpose content: Turn images, videos, podcasts, blogs or any content into tailored social media posts for any social channel
  • Schedule and publish content: Complete social media publishing and scheduling support, including a calendar for planning and management.
 

Here’s how you can use Narrato’s AI content creation tools to create awesome content.

 

Narrato’s affordable plans start at just $44/month (yearly plan) with 4 user seats, making it a budget-friendly way to supercharge your social media presence. Give Narrato a try and see how it can elevate your social media content game!

 
 AI Social Media Tools on Narrato
 

2. Canva

 AI Social Media Tools - screenshot of Canva's homepage

Canva’s popular design platform is stepping up its game with AI-powered tools that make social media post creation a breeze.

Its intuitive drag-and-drop system and pre-designed templates are perfect for beginners, while its AI features take it a step further.

Here’s what sets Canva apart:

  • Magic Write: Generate catchy captions, headlines, and even entire blog posts with just a few key phrases. Beat writer’s block and get creative sparks in seconds.
  • Magic Resize: Effortlessly adapt your posts for any platform, from Facebook to Instagram Stories, with one click. No more resizing headaches!
  • Magic Background Remover: Instantly isolate your subject and create impressive visuals without tedious manual editing.
  • Free Plan: Access a vast library of free templates, fonts, and basic editing tools. Perfect for casual users or budget-conscious creators.
 

Whether you’re a seasoned pro or just starting out, Canva AI offers a powerful and user-friendly way to leverage AI to create engaging social media content.

3. Google Bard

Google Bard - AI content creation tool

Google Bard stands out among AI writing tools with its unique blend of intelligence and accessibility. It leverages Google’s cutting-edge AI technology to:

  • Boost engagement: Generate data-driven post ideas like “5 Tips for Writing Magnetic Instagram Captions” and trending hashtags to reach a wider audience and spark conversations.
  • Save you hours of writing time: Get rid of writer’s block and produce high-quality content in minutes, freeing you to focus on strategy and growth.
  • Unleash your creativity: Craft compelling blog posts, website copy, and scripts with Bard’s vast knowledge and understanding of language.
 

And the best part? Bard is completely free to use! So why wait? Sign up today and start creating captivating social media posts, website content, and more with Google Bard.

4. Hootsuite AI Caption Generator

 AI Social Media Tools - Hootsuite AI caption generator tool

Hootsuite’s AI Caption Generator isn’t just another post writer; it’s your secret weapon for crafting engaging, platform-specific content that drives results.

Let’s take a look at some features:

  • AI-powered suggestions: Generate witty captions, catchy hooks, and relevant hashtags based on your image and keywords.
  • Time-saving templates: Skip the blank page with pre-written templates for different post types and goals.
  • Repurpose your best content: Breathe new life into old posts with fresh captions and hashtags.
  • Platform-specific optimization: Tailor your captions to each platform’s tone and character limits.
 

Try it out for free with a 30-day trial, then choose a plan that fits your needs, starting at just $23/month.

5. Lovo.ai

 AI Social Media Tools - Lovo.ai home page

Video is by far the best content form for attracting audience engagement. Create explainer videos for YouTube and repurpose them into short-form videos for Instagram and TikTok.

  • Maximize accessibility: The built-in subtitle generator automatically adds subtitles to your video – available in over 20 languages.
  • Sync audio and video seamlessly: Create high-quality videos with Genny’s video editor.
  • Create training videos using AI voiceovers in minutes: The AI voice cloning tool generates custom voices for your brand.
 

Try it for free or upgrade to a Pro Plan for just $24/month.

 
 

6. Audiense

 AI Social Media Tools - Audiense home page

Data is key to success in every aspect of business, and social media management is no exception. That’s where Audiense comes in handy. With this tool, you can:

  • Segment audiences more deeply: demographics, psychographics, personality, preferred content, sources of influence, and more.
  • Develop data-driven personas: get granular with personalization.
  • Discover influencers that align with your ideal audience – even super-niche audiences
  • Develop effective strategies: encourage engagement and avoid fake followers
 

Audiense offers their Social Intelligence plan, beginning with a free trial, at $1,499/month, but you can save 50% by paying annually ($8,352). They also offer other options based on the number of seats you require. You can contact them for a quote or more information.

7. UpGrow

 AI Social Media Tools - Upgrow home page

If you focus on Instagram in your social media strategy, UpGrow is for you. Don’t just trust the thousands of amazing reviews. Check out the list of features:

  • Niche and Interest Targeting: Target audience segments according to their interests.
  • Auto Audience Targeting: Automatic audience targeting driven by AI-powered insights.
  • Language Targeting: Target audience segments according to their language.
  • Location Targeting: Target audience segments according to their location.
  • 24/7 Real-Time Growth: Automation technology keeps your account growing organically, even while you sleep.
  • Age and Gender Filters: Set filters for your target audience according to age and gender and maintain better control over your segments.
  • AI Profile Optimization: Optimize your Instagram profile according to your needs.
  • Analytics and Reports: Track your performance and monitor data via regular reports.
  • Live Chat Support: Access to live customer support 24/7.
 

UpGrow offers three pricing plans: Basic, starting at $59/month; Pro, starting at $99/month; and Turbo, starting at $179/month.

Role of Reverse ETL in improving AI social media tools

Social media post generators are powerful tools that help content creators create content quickly and build a strong online presence. Adding Reverse ETL (Extract, Transform, Load) capabilities can help improve their features.

ETL vs Reverse ETL

Here’s a quick look into Reverse ETL integration.

Data Extraction – Easily gets information like views, comments, and user actions from different social media sites.

Pro Tip: Use a data visualization tool to turn your data into relevant, easy-to-understand images like charts or infographics. Then, include those images in your next social media post to increase engagement.

Transformation – Uses advanced techniques to carefully analyze how people interact and understand what they like.

Load – Integrates the changed data into the AI model smoothly, allowing constant learning and improvement.

Feedback Loop – The AI learns from the successes and failures of previous posts through a strong feedback loop. This helps it improve its content suggestions over time.

Combining AI technology with Reverse ETL allows content creators to use data to manage social media more efficiently.

Wrapping up

The tech landscape has revolutionized social media content creation with the rise of AI-powered post generators. These tools offer a powerful arsenal for brands seeking to optimize their online presence, each with unique strengths and benefits.

From crafting captivating captions to generating stunning visuals, AI streamlines the process, saving you time and resources.

By harnessing the power of AI social media post generators, you can:

  • Improve time management
  • Enhance content quality
  • Boost engagement
 

Don’t settle for an average social media presence. Embrace the power of AI and watch your brand’s voice amplify across the digital landscape.

Also Read: 6 Stunning Social Media Post Examples You Can Achieve with AI

 
Narrato AI Content Workspace
 

Author Bio:

Joanne Camarce grows and strategizes B2B marketing and PR efforts @ codeless.io. She loves slaying outreach campaigns and connecting with brands like G2, Wordstream, Process Street, and others. When she’s not wearing her marketing hat, you’ll find Joanne admiring Japanese music and art or just being a dog mom.