Author :All posts by Akshita

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AI content writer is the future of content marketing, and the future is now. While some people may be unaware of the benefits of using an AI writer, many businesses and individuals are already using AI writers to improve their content creation process and boost productivity. Yes, AI writers are officially a thing today, with..

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If you’re a content marketer, you know firsthand how crucial SEO is to your success. To ensure the visibility of your content on the SERPs, you might be thoughtfully choosing your content title and headers, sprinkling in keywords throughout the article, and adding the meta data. And even then, sometimes it feels like you’re shooting..

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Whether you’re an aspiring content writer or an established one, you would most certainly understand the power of words: a well-placed phrase can evoke powerful emotions in the reader, and a compelling opening line can set the tone for an entire blog post or article. But a good content writing process is more than just..

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YouTube is the reigning champion among video streaming platforms for more than a decade now. It boasts of more than 2 billion monthly users worldwide, and together, these users watch around 1 billion hours of videos every day! When there is such a huge scope for audience engagement on this platform, there are bound to..

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If creating content is hard, managing content is even harder. When you have to juggle multiple campaigns, projects, and teams at the same time, keeping everything in order seems like nothing less than a nightmare. You can end up making silly mistakes in the content process that could’ve been easily avoided, if only you had..

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For SaaS companies, content marketing provides a way to fill the sales funnel with qualified leads. Of course, the primary purpose is always to communicate valuable and important information to the customers. But SaaS companies like Marketo understood the importance of communicating this information in a way that turns the target audiences into prospects, and..

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Most SaaS marketers would agree that content is the main driver of growth. But how you create this content is just as important. You might be publishing quality blogs for your audience, staying on top of your social media content, providing the audience with useful resources, and still seeing little to no conversions. What am..

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For many marketers today, keyword research IS market research. It helps you find the right terms to include in your content, which ultimately helps you rank better on the SERPs. Without efficient keyword research, it would be like throwing darts in the dark. It’s hard to know whether you’re hitting the targets with your content..

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The content space is crowded. There’s no doubt about it. In fact, there are more than 500 million blogs live on the web today. When there’s so much content available on the web, the audience is quick to move to other resources when they don’t find value in your content. The key lies in delivering..

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When it comes to content creation, originality is crucial. Copying someone else’s content blatantly is essentially theft of the other author’s intellectual property. Plagiarising content can negatively affect your content SEO too. This is because plagiarized content is penalized by search engines and brings down your website’s ranking. A plagiarism checker tool can help you..